PROJECT BRIEF
Consolidate 14 brands spread across 31 campuses in 18 states under one new brand entity.
THEIR BOOK
SERVICES UTILIZED
a project of this scope takes many months of planning to ensure timely execution and effective results.
rebranding can derail your brands strength and a well executed strategy is essential.
SOLID IDENTITY
consolidating many local voices; good and bad, can present as many challenges as opportunities.
single, clear messaging and growth oriented visuals drive the birth of this new brand release.
CLEAR MESSAGE
getting over 30 voices to harmonize was difficult. the final vision comes through even with the loses along the way.